|
Right On The Money is your one-stop source for direct mail (business mail, political mail, bulk mail), coupon advertising, logo and graphic design, marketing lists, printing, resource guides, website design and internet advertising, newsletters, community resource guides and marketing plans. We specialize in business to business (B2B), business to consumer (B2C), and political marketing services.
Many
business owners and managers believe that if they build the perfect
product or service, the customers will automatically line up and
cash will flow freely through the doors. Unfortunately, it isn't
always that easy. Even with the perfect product/service, great location
and exceptional deals, many businesses struggle to compete. The
bottom line is:
It
doesn't matter how good you are if no one knows you exist.
That's
where we come in.
Right
On The Money is a direct marketing company based in the Katy, Texas area.
We work closely with our clients to understand their business, products/services,
customers, challenges and goals so that we may create a marketing
strategy specifically designed for each client's needs.
What
is Direct Marketing?
Why
should I work with a Marketing Company?
How is Right On The Money
distinct from other marketing companies?
What is Direct Marketing?
We
define Direct Marketing as taking your message directly
to your potential customers. If you know exactly who your target
customers are, we can design and implement a program to successfully
reach them and grab their attention. If you're not quite sure where
to find your customers, we can help you with defining your market
and generate lead lists.
Once
the targeted market is identified, we work to develop a marketing
program specific to the needs and interests of the selected consumers
or business decision makers. We work with you to define the message,
image, type(s) of media to be used and timing of the piece.
Why should I work with a Marketing Company?
Many
business owners and managers try to handle their own marketing projects
(along with customer service, management, inventory, invoicing and
accounting and the other 100 tasks required in each 24-hour day)!
Often the marketing strategy is one of those projects that gets
put on the back burner in favor of more pressing daily activities
and deadlines. The problem is when you take the time to work out
the many details of a successful marketing project, it may be at
the expense of providing quality time to your customers or other
tasks. But you want your message to accurately reflect your vision...it
seems like a catch-22.
We
have the solution. Our clients are involved with the development
of their programs to ensure that the direction and scope accurately
reflect the vision and personality of their individual businesses.
But we complete all of the time-consuming leg work, creative brainstorming
and deadline delivery, relieving our clients to focus on their own
customers and daily operations. Your business grows and you have
one less thing to worry about!
How is Right On The Money distinct from other marketing companies?
Right
On The Money was founded by Tom Langland and Stacie Easterling Langland.
Our extensive experience in marketing is matched by our experience
as business owners and strong academic training. We are not the
typical marketing firm. Tom owned a successful printing and design
company in Houston for 13 years, and Stacie earned her MBA from
Rice University while working full-time as a marketing director
& recruiter. We possess the in-depth knowledge, drive, dedication
and understanding to help businesses succeed because we face the
same challenges as other business owners every day. We know the
importance of cost-effective and timely solutions.
We
believe that a successful marketing program cannot be achieved without
an understanding of the business, industry and message being conveyed.
That's why our Principals work with each client personally to learn
their challenges and goals which the marketing strategy is then
built around.
We
pride ourselves on creative, out-of-the-box solutions and attention
to detail. From
initial concept to final execution, we can help you develop cost-effective,
targeted marketing campaigns that are "Right On The Money"!
This
site will provide you with information about our company. To see
two of our web projects that support our unique Resource Guides,
follow the links below:
| For
your convenience, we are happy to accept: |
 |
|
